iLike is yet another music recommendation service. But this one works as a sidebar to the iTunes software instead of in a web browser window like Pandora. (It’s probably closer to MyStrands/ MusicStrands.) The general principle is that, given your library of ITunes tracks, it will recommend a few other tracks that are related. You can create playlists for your own music, download free promo tracks of new artists, and build a social network with whom to share your musical tastes. Because it’s a social network, you can see who else liks the same song that you’re listening to, recommend songs, sample a friend’s library, discover music you didn’t know about, etc. (You can also use iLike without iTunes, but you won’t have access to the full feature set.)
At least in principle, I think that this is a great way for:
- New bands to promote themselves.
- Find friends around the world with similar music tastes.
Don’t underestimate the value of using these two ideas together as a promotional technique. I’ve managed a lot of bands, written hundreds of music reviews, and recommended music on radio shows I’ve co-hosted + produced, as well as verbally telling people about bands they might like. If you are part of a young band and want to promote yourself using a service such as iLike, start by creating personal profiles for each band member and build your network. Invite people you already know and ask them to do the same.
If the music you are listening to in iTunes represents your band’s influences, then when you start to accumulate new friends, start slipping in your own tracks as a recommendation. If your social network likes your track, let them know it’s yours. If not, ask them for some constructive criticism (unless you can’t handle the truth). It’ll take time, but this could be a great way to builid buzz about your tracks. Also read the FAQ for musicians, which tells you how to get your (original) music promoted in iLike.
There’s even a convenient feature to help you build your network quickly. During the signup process, iLike lets you specify any or all of your MSN Hotmail, Yahoo Mail, AOL Mail, or Google Mail accounts. it then logs into your account, checks your contact list, and presents to you as an option for inviting them to iLike. If a contact is already an iLike member, it’ll let you know. I’m not personally big on giving out my email passwords like this, but obviously you can decide for yourself.
By the way, iLike has recently add YouTube music videos to the list of features, adding another experience for music fans. If you want to try iLike, make sure you have iTunes (free) first. ilike currently runs only on Windows XP and Mac OS X 10.4+.
[sources: TechCrunch]